![]() ![]() ![]() With the duo’s deep love of country music, it wasn’t a tough sell. I don’t think anybody would want to go as deep on something as we put towards the project without have the blessing and permission from Mick and Keith.” “I feel like we have such reverence for them and their songwriting,” he says. “Of course, we all have to make money and it’s important this will be successful, but I think what drove our discussion was more so the chemistry of the whole thing than having a calculator out the publishing royalties on songs.”ĭeaton adds that the next step, even though they didn’t need it, was getting Jagger and Richards to sign off on the project. “A music company should be committed to the cultural DNA it’s based on, not just always looking at things and saying, ‘How much can I make my money back?’ - because that’s a little bit too cynical,” he says. “’So, what do we do to extend the relevance of those songs in a couple of dimensions? Here’s an audience, a different genre and a different generation.’ I think that’s a core task of a publisher.”Įven so, Masuch says, the quality of the project was more of a defining factor than the dollars. The concept for the album was born over “three bottles of white wine at Angelini in Los Angeles,” says BMG CEO Hartwig Masuch, as his dining companion, producer Robert Deaton, put forth the concept. (It helped that BMG is also the publishing company for Rolling Stones’ main songwriters Mick Jagger and Keith Richards.)Īs publisher, “obviously one of your main mandates is to say, ‘Okay, here’s a great catalog of songs’ - and, we all know, there is already one great version,” Masuch says. ![]()
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